Samantha Tannous, LilBirdie’s marketing director, has been invited to speak at the next Commercial Ideas Network lunch in Sydney on Friday 2 September. She will be sharing her tips on how brands and professionals should behave when anonymous comments – the nasty kind – are posted about your news or stories online. Samantha says, “Some [...]
Last night Nine’s ratings darling The Block featured an outstanding demonstration of how to use unusual media in a highly creative way. More than 1.3 million viewers tuned in to watch Picture This Ballooning – who provided the very first LilBirdie deal back in May – dominate the skies of Melbourne as well as TV [...]
SYDNEY 19 MAY 2011: Today’s irresistible deal on LilBirdie comes from Letterbox Deals, who have just launched a television commercial promoting the benefits of their medium. Letterbox Deals makes a very good point about their channel – in a world of fragmenting media, everyone still has a letterbox!
SYDNEY 17 MAY 2011: Every marketer facing a big challenge or project often could do with either a shot of inspiration or a kick up the arse. Whichever your tonic, here’s a great lil’ bargain from marketing guru Seth Godin’s publishing house. More than a collection of theories and ideas, Do the Work by bestselling [...]
SYDNEY 13 MAY 2011: Thanks to all of you who have commented so favourably on the brand ID and design of LilBirdie, we are very fond of our looks as well All credit goes to our good friend and colleague Jane Evans at Giant Leap, who translated our sketchy brief (“can we be grey and [...]
SYDNEY 12 MAY 2011: Is LilBirdie’s first deal the most expensive coupon ever offered on a group buying site? It equals a coupon for 50% off the penthouse suite at the Fairmont Hotel in San Francisco, according to this story on mycouponcodes.com. Before you agree that our first deal looks a little on the pricey side, [...]
SYDNEY, 10 MAY 2011 Apply your brand to a hot air balloon for an incredible price Join the exclusive list of brands in the sky with Picture This Ballooning More great deals to come from LilBirdie.com.au The first media deal from LilBirdie.com.au will go live at 12.00 midnight on Tuesday 10 May, offering an incredible deal to [...]
CAMDEN 9 MAY 2011: What a great way to celebrate our launch! Jonathan and I headed down to Camden in Sydney’s south-west to experience the amazing branded hot air balloons that are made by the first company to offer a deal on LilBirdie.com.au – Picture This. It was a perfect Autumn morning as the [...]